Payment Lessons for Utilities: What Other Industries Get Right (and Wrong)

What happens when your customers expect your payment experience to feel as easy as Uber, as predictable as their Netflix subscription, and as seamless as sending a Venmo to a friend? 

The bar for great payment experiences keeps rising. And the gap is getting harder for utilities to ignore. 

In this webinar, we explore what other industries get right (and wrong) about payments, and what that means for utilities. From buying concert tickets and paying tuition to managing subscriptions and interacting with their bank, every experience shapes what customers expect when it’s time to pay their utility bill.

Through real-world examples across entertainment, education, financial services, and more, we break down:

• Where payment experiences create friction, and why
• What leading organizations are doing differently
• How to apply those lessons to utility billing and payments

Whether you’re focused on customer experience, operations, or digital transformation, this session will give you a fresh perspective on where expectations are heading — and how utilities can start to close the gap.

Speakers:

• Cali Johnston, Senior Product Marketing Manager, KUBRA
• Jamel Singleton, Head of Product Design, KUBRA
• Cynthia Hayward, Lead Product Manager, KUBRA

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