KUBRA Utility Bill Design Report
January 6, 2021
Utilities tackle bill redesigns for a number of reasons, including improving customer experience, rebranding, moving to a new print process or vendor, or just a refresh to stay current. Whatever the reason, it’s a big undertaking. It’s easy to make assumptions about what customers want to see on their bill and where they want to see it, but it’s not always accurate. In this white paper, we provide much-needed insights into the minds of consumers based on a nationwide survey conducted by KUBRA to understand current consumer bill design preferences and attitudes.
To read the full white paper, fill out the form below.