Gen Z to Baby Boomers: What Utilities Should Expect From The Generations

April 6, 2021

Gen Z, Millennials, Gen X, and Baby Boomers. We hear about them all the time, but who are they really and what are their customer expectations?

In just 30 minutes, we break down the wants and needs of each generation—including their communication preferences, billing and payment needs, personalization expectations, and willingness to adopt new trends.

Watch the webinar to learn:

  • An overview of each generation, including their unique wants and needs
  • Preferred communication styles and channels by demographic
  • Billing and payment preferences and expectations

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